How do you pitch to the media?


How do you pitch to the media?

Here are our top ten rules for pitching story ideas to journalists and getting your organisation’s good work recognised in the press.

  1. Apply the ‘Dr Pepper principle’
  2. Take the ‘So What’ test.
  3. Be on target.
  4. Preparation, preparation, preparation.
  5. Make it personal.
  6. Do the donkey work.
  7. Keep it brief and keep listening.

How can I talk to the media?

Below are ten tips to help you speak with the media both on and off the record.

  1. Know Your Deadline.
  2. Ask for the Questions Ahead of Time.
  3. Understand the “Rules” of Media.
  4. Practice, Practice, Practice!
  5. Avoid Getting Ambushed.
  6. Never Wing It — Do Not Ramble!
  7. Avoid Jargon & Acronyms.
  8. Tell the Truth.

How do you write a news report in English?


  1. Mention the place, date, time and other relevant facts about the event.
  2. Include information collected from people around or affected by the event.
  3. Write the name of the reporter.
  4. Provide a suitable title/heading.
  5. Write in past tense.
  6. Write in reported speech and use passive form of expression.

How do I get into the media?

Making the News: A guide to getting the media’s attention

  1. Have a clear message. Decide what you are calling for and keep repeating it clearly and concisely.
  2. Make media a priority. Effective campaigning means making media engagement a priority.
  3. Offer news.
  4. Watch your timing.
  5. Talk to journalists.
  6. Build contacts.
  7. Choose the right media.
  8. Keep it human.

How do I submit an article to Forbes?

Submit your completed article to [email protected].

  1. Submit your completed article to [email protected].
  2. The article can be any length.
  3. The piece must be original and exclusive to Forbes.
  4. They ask that you allow five business days (i.e. excluding weekends and holidays) for them to review your article.
  5. No follow-up emails.

What is media attention?

Media Attention (© Vege / Getting media attention is the process of piquing the interest of reporters, editors or other decision makers within the media industry; therefore getting exposure for a company or product.

How do I write a news report?

How to write a news report?

  1. Collecting information. Remember, the purpose of a news report is to help readers get a true information about the event.
  2. Starting the report.
  3. Make sure report answers 5Ws, 1H.
  4. Don’t make it too long.
  5. Check facts.
  6. Finally, think of a good headline.
  7. Inputs by Silky Bajaj.

How do you pitch a client in an email?

Write the pitch.

  1. Get the subject line right. Some argue that shorter subject lines are best, around 3-4 words.
  2. Warm things up. How can you make an email pitch less cold—when you barely know someone?
  3. Keep it short and sweet and to the point. You have eight seconds to grab your prospect’s attention.